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Blogging can help real estate agents build credibility and gain referrals. Especially if you maintain a high-quality, informative, helpful real estate blog. How can you turn your real estate blog into a gold mine of great information? If you’re building or revamping your real estate blog, consider the following tips for improving the value of [...]
A growing portion of a real estate agent’s time is being spent on social media marketing. And for good reason. Social networking was ranked as either a “somewhat important, important, or very important” lead generation tool for 75 percent of real estate agents in 2011 (Realtor Technology Survey). That figure is expected to grow as [...]
Don’t you have enough to do without adding another social media platform to your task list? Nope. If you haven’t already, it’s time to jump on the Google+ bandwagon. Google+ is growing at an astonishing pace, and could soon include a highly coveted benefit: better search engine rankings. Do you still need more reasons to start [...]
A home must be priced appropriately to sell. Easier said than done. Several factors, from seller motivation to a rapidly fluctuating market, can make it difficult to set the right initial asking price. So how do you know when it’s time to lower the listing price? If you’re running into any of the following scenarios, [...]
With a home on the market, it’s easy to whip yourself into a spruce-up frenzy. Straightening, scrubbing and decluttering become daily chores for the average seller. In your daily home prep, don’t overlook the power of the porch. The front porch is where a buyer’s visual examination truly begins. Whether you have an expansive wrap-around [...]
Open houses can be a great way to meet new clients, generate buzz, and encourage offers. But for unprepared agents and sellers, an open house can be a nightmare. Messy closets, overwhelming odors and curb UN-appeal can send potential buyers running. What’s the best way to utilize an open house? To show your listing in [...]
Ready to make one of the biggest financial transactions of your life? When you think of a home purchase in those terms, your choice of real estate agent becomes much more crucial. A home purchase is a legal obligation, and carries lifelong financial implications. It’s a process that requires the skilled, personal attention of an [...]
Home buyers and sellers have a lot to lose from hiring the wrong agent: a timely sale, a shot at a dream home, a pleasant transaction. But how do you know if you’ve hired the right real estate agent for your needs? Whether you’re on the hunt for an agent or wondering if you need [...]
If you’re taking the time to read this post, you’re probably a good real estate agent. You’re probably passionate about your field, your reputation, and your performance. You care about your clients, and want to serve their needs with dignity. And we commend you. Here are five other signs that you’re a good real estate [...]
In most parts of the country, winter is a slower time for real estate sales. Buyers hibernate, inventory shrinks, and sales languish. Selling a home in winter can be a bit more challenging, but don’t panic. With a few winter-specific selling tips in your pocket, you’ll be able to put the best face on any [...]
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