Real Estate Real Estate Blog

  • Elisha Gutloff: An Agent Serving Those Who Serve

    Elisha Gutloff is an agent who embodies the phrase "serving those who serve." As a real estate agent with Keller Williams Preferred Realty since 2005, Elisha serves the cities of Apex, Cary, Chapel Hill, Durham, Holly Springs and Raleigh in North Carolina. She's committed to helping veterans and VA borrowers achieve the dream of homeownership. Elisha is also actively involved with her community. Elisha has worked …

  • Are You Promoting Responsible Homeownership?

    Many agents work with buyers who fall in love with a home outside their price range. How you deal with their request to see the higher-priced home can impact your reputation as an agent. The same is true for lenders. Both agents and loan officers want to keep their clients happy. They also know it's vital to promote responsible homeownership. Should you show your buyer the house, knowing they aren't preapproved fo…

  • Tips From Top Agents: Darrin Friedman on Serving a Growing Niche Market

    Effectively reaching a niche market requires an understanding of what makes the buyers in that market unique. At Veterans United Home Loans we strive to provide veterans, military service members and their families with the unique and specialized service they deserve. As real estate agents, Darrin Friedman and the team at Real Living at Home share the same goal -- serving military homebuyers throughout the …

  • Realtor Party Convention: VA Loan Briefing Recap

    The Department of Veterans Affairs is a beautiful old building located near the Capitol building. But the field trip arranged by the National Association of Realtors on May 15, 2014, was less about the beauty of the building and more about updating agents on the Loan Guaranty Program and how it helps veterans secure the American Dream of homeownership. The Realtors at this meeting represented a class of agents pas…

  • Tips From Top Agents: Demystifying the VA Appraisal Process

    This month we are taking a slightly different approach to our Tips From Top Agents series. Instead of featuring one Top Agent, we are featuring four. Wendy and I will be joined by Duan Rockette, Bobby Archuleta, Samantha McDaniel and Marion Anglin. You can also watch the full hangout here. Duan is a Marine who has served for 22 years on active duty and retired in 2007. He started his real estate career immediatel…

  • My Second Homebuying Journey: Recognizing Your Client’s Priorities

    I'm lucky to have an insider's view of the mortgage and homebuying process. But as many industry people know, that vantage point doesn't guarantee our own homebuying journeys are a breeze. Finding the home that meets your family's needs and priorities can still prove challenging. I wrote awhile back about my first home purchase of a fixer-upper. This time around our priorities shifted and the scenario was much …

  • You Can Convince a Seller: VA Offers Are Always Worth Considering

    Think back on your time as an agent. Have you ever come across a listing that accepted Conventional, FHA and USDA but didn't mention VA? I think most agents have seen at least one. There are sellers and agents who are hesitant to accept VA offers, often because of misconceptions. It's no doubt difficult to explain why to a VA buyer. That's why education for all parties is key. Hesitation and needless fear can mel…

  • Using Technology to Provide Superior Service to Out-of-Town Buyers

    Military families are no strangers to moving. Those looking to purchase at a new duty station can spend countless hours searching for the right home. This can be especially challenging if they're moving to an unfamiliar community. If you're in a position to help an out-of-town buyer, technology is a great place to start. Here are a few options for you to explore. Pinterest If you're not familiar with Pinter…

  • Tips From Top Agents: Lynn Pineda and the Power of Real Estate Blogging

    We all benefit from helpful guidance and advice from our peers and those who've advanced in the field. Today, I want to introduce you to Lynn Pineda, a real estate agent with a passion for social media and blogging. Lynn is a top-producing Realtor located in Coral Springs, Fla. Lynn's motto is "Real Estate promised delivered." She serves Coral Springs and South Florida buyers and sellers and frequently works w…